This Week in Tech: Trio of Smartphone Titans Prepare to Launch New Models

Three smartphone powerhouses – Apple, Samsung, and Xiaomi – are all set to invigorate the tech sector with the launch of their latest models this week. In an extraordinary synchronisation, the Apple iPhone 8, Samsung Galaxy Note8 and the Xiaomi Mi Mix 2 are all scheduled to make their market debut. This certainly seems to justify christening this week as ‘smartphone week’.

Lining up for the spotlight first, we have the Xiaomi Mi Mix 2, launching today, September 11th, in Beijing, China. Hot on its heels, we have the much-discussed Apple iPhone 7s, 7s Plus, and most prominently, the iPhone 8, recently renamed iPhone X, launching on September 12th at Apple’s brand new Apple Park campus in Cupertino, California. Samsung’s Galaxy Note8 will be released in India concurrently with Apple’s launch, marking a thrilling day for tech enthusiasts.

The three smartphones ready to launch are far from your ordinary phones. Packed with innovative designs, dual rear cameras, slim edge-to-edge bezel-less display, and impressive battery life, these phones are poised to not just enter, but dominate the market this week.

The Galaxy Note8, already globally announced, has a starting price of $930 in the US and approximately Rs 70,000 in India. It is currently open for pre-registration and pre-order on Samsung’s website and set to be available from the 12th of September.

Next, we have the Apple iPhone 8 which has kept fans on edge with anticipation. With the unveiling just days away now, this powerful, sleek device is expected to further solidify Apple’s position in the smartphone category and possibly spearhead the company in reaching a staggering $1 trillion market valuation this quarter. Reportedly, the new phone will sport a 3D scanner module on the front screen used for unlocking purposes, a glass design with steel frames on the sides of the phone, and wireless charging capabilities.

Last but not least, Xiaomi’s Mi Mix 2, a sequel to Mi Mix 1, is set to be launched on September 11th, which will boast a 93 percent screen-to-body ratio. Xiaomi was among the first to adopt an edge-to-edge display smartphone but initially limited its availability to China, calling it a ‘concept phone’. With the launch of the Mi Mix 2, it is clear the ‘concept’ was successful, as Xiaomi continues this aesthetically pleasing and highly functional design in its new phone.

Indeed, the next few days are going to be abuzz with exciting launches and innovatively designed smartphones, ready to elevate the smartphone market to an entirely new level. Keep your eyes peeled and be prepared to upgrade your tech game as these three giants roll out their new offerings.