Yesterday, beneath the architectural elegance of the Steve Jobs Theatre in Cupertino, California, a throng of zealous tech enthusiasts and a globally-spanned online audience were treated to a spectacle. An event infused with commemoration and innovation, Apple marked a decade of iPhone’s dominance in the tech world. Doing so while introducing the future of smartphones: the eagerly awaited iPhone 8 and iPhone 8 Plus.
Invoking the legacy of Steve Jobs, Apple demonstrated its innovative prowess once again with these marvels of technology. Intertwining aesthetics and functionality, Apple redefines the image of a smartphone with the launch of iPhone 8 and iPhone 8 Plus.
Engulfed with palpable excitement, the crowd hushed as Philip Schiller, Apple’s Senior Vice President of Worldwide Marketing, took the stage. Illuminating the features of these cutting-edge devices, Schiller revealed the iPhones’ display specs: a 4.7-inch screen for the iPhone 8 and a larger 5.5-inch screen for the iPhone 8 Plus.
Inactive, these devices house a treasure trove of technology. The iPhones are powered by the newly engineered A11 bionic chipset. This powerhouse, comprised of six cores, delivers computing capabilities that are a staggering 70% faster than last year’s models. Furthermore, new graphics processing units enhance performance by about 30%, as compared to the previous A10 chipset iPhones.
Internally robust, these iPhones lack nothing externally. Encased in a sleek, captivating design, the iPhone 8 and iPhone 8 Plus boasts impressive resistance to water and dust. The picture-perfect toned display, complementing upgraded front and rear cameras, are a testament to Apple’s commitment to enhancing user experience. The 12MP cameras, fitted with f/1.8 and f/2.8 apertures, ensure every captured moment is unfailingly immaculate. The iPhone 8, closely mimicking the iPhone 7, encapsulates a dual-camera feature with an added portrait lighting function for that perfect shot.
Epitomizing a technological leap, the iPhone 8 is the first smartphone designed and optimized for augmented reality. Users can choose from 64GB and 256GB storage capacities suitable for all their needs. The smartphones also incorporate the dynamic and advanced iOS 11 mobile operating system which was previewed earlier this year.
Round-the-clock awestruck anticipation pays off as Apple announces the opening of pre-orders for the iPhones on the 15th of September. Delivery and purchase will commence on the 22nd of September. Smartphones imbued with all these awe-inspiring features, the iPhone 8 and iPhone 8 Plus are priced starting at $699 and $799 respectively for their 64GB variants.
Technology enthusiasts worldwide now eagerly await the dawn of a new era in the smartphone industry. An era where the rules shall be rewritten, shaped and defined by the iPhone 8 and iPhone 8 Plus.
This article was updated in 2025 to reflect modern realities.
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