We all know going with a digital design company can allow a small business to operate efficiently and at a lower cost than would be typical of an in-house team. But why is this the case? Here are five specific reasons hiring the services of a design agency can be so beneficial to smaller companies.
They give you access to a whole team of experienced professionals
Not every business can afford to have the best people working for them full-time. However, provided that you properly vetted your selection, going with a digital design company is a simple and relatively affordable way of getting access to an entire team of people who have prior experience working on projects similar to yours. This can prove crucial when your organization is stepping into unexplored territory or simply needs the insights of a few people who have been around the block more than just a few times.
A digital design company usually works faster than most in-house teams
The experience and specialization of digital design companies often mean they operate with an optimized workflow. There is much less time wasted bumbling about and figuring out what needs to be done because they will typically have done their advertised tasks in the past.
An internal team figuring out how to do something for the first time will typically encounter numerous roadblocks before they finally get the hang of things. Even then, they may not have to do the task often enough to achieve proper mastery, which often means they work slower than an agency that may do the same type of design task every single day.
You don’t have to spend time or money developing a team for a one-off project
Sometimes your business can’t spare the bandwidth to make an internal hire proficient in a niche discipline. For instance, it can be a huge boost to have someone be able to animate key elements of a pitch or presentation, but impractical or expensive to hire someone to do animation full-time. Unfortunately, animation is also one of those things that have to be done well in order for it to be worthwhile.
In this case, having an outsourced agency take care of the animation is clearly your best option, as they will likely have experienced animators who should be able to deliver just what you need, without your needing to pay them after the project is over.
They typically offer better support than single freelancers
One advantage an agency has over an unaffiliated freelancer is that they are typically able to provide timely and professional customer service should something go wrong. Many freelancers are unable to spare the needed bandwidth to provide the needed service whereas a full-fledged agency should have the scale and bandwidth to make good customer support and after-sales services possible.
Agencies can offer different ideas and perspectives
Being in contact with different businesses from a range of different industries often means that agencies are better able to see your project with the benefit of their prior experiences with other companies. While they may never truly understand your own brand the way you and your internal team do, they will typically be able to work without the mental barriers that often arise when you spend too much time in contact with the same brand and the same products day-in and day-out.
Contact 500 Designs to find out what else a digital design company can do for you.