• Cryptocurrency
  • Earnings
  • Enterprise
  • About TechBooky
  • Submit Article
  • Advertise Here
  • Contact Us
TechBooky
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
TechBooky
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Home Social Media

Facebook Has Made A Move To Demote Posts Campaigning For Likes

Uloma Mary Omolaiye by Uloma Mary Omolaiye
December 20, 2017
in Social Media
Share on FacebookShare on Twitter

It is becoming increasingly popular for brands to increase engagements by requesting for like and shares. Although it’s becoming a trend for users who think it’s just a ‘trend’, many brands use this medium to drive traffic and increase engagements or followership. Facebook says it wants to put an end to this ‘engagement bait’.

Quite a number of the news feeds on my timeline are pages requesting for likes, shares and quite common is one asking people to type ‘Amen’. This norm is quite annoying. A typical example is ‘Tag a friend who will be a beautiful bride in 2018′. Another will typically come as a prophecy with a cloned popular pastor and will typically end with ‘type amen and share’.

Facebook has decided to crackdown on such posts, saying that they will be shown ‘less’ in News Feed. ‘To help us foster more authentic engagement, teams at Facebook have reviewed and categorized hundreds of thousands of posts to inform a machine learning model that can detect different types of engagement bait’, the company said in a blog post.

This new development is part of Facebook’s move to stop spam. This effect also includes sponsored ads. Adverts which do not have quality web pages and have images considered to be disruptive, malicious and shocking will be seen by only fewer people. And in some cases, ads that look suspicious will be prevented from going live.

The social media firm said further that brands that wish to engage their users should do so with relevant and useful posts as strict measures will be taken on repeat offenders. Nevertheless, this excludes posts asking for help, recommendations, and advice.

This way, users can have control to an extent to the News Feeds displayed on their timelines. Just a few days ago, the social media giant rolled out a 30-day mute button for pages, groups, and people and as usual, the people or pages whose notifications you have muted will not be notified about the action.

Facebook users we do not have the right to the kinds of adverts that appear on our timelines; it’s therefore only logical that there should be a limit to the News Feeds that flood users’ timelines, especially those soliciting for likes and shares with no meaningful stories. 

Related Posts:

  • 291977306_589490199360443_3394157775533664009_n-819×1024
    Twitter Influencers in Nigeria — The Rise of a New…
  • Facebook And Instagram Join The List Of Social Platforms Integrating NFTs Onto Their Platforms, Now Let Users Post NFTs
    Facebook And Instagram Join The List Of Social…
  • What_Is_Social_Commerce
    Why Should Brands Focus On Social Commerce?
  • instagram-threads-app
    Meta Tests Direct Reels Posting from Instagram to Threads
  • whatsapp-status-updates-likes
    WhatsApp Adds Private Reactions to Status Updates
  • Threads-app-logo-920×613
    Updated Threads Algorithm to Present Users with…
  • What-Is-SMM-Panel
    2024'S Guide To Best SMM Panels
  • Threads-Web-Updates_Header
    Threads Moves Web App to Threads.com

Discover more from TechBooky

Subscribe to get the latest posts sent to your email.

Tags: clickbaitfacebookfacebook news feednews feed
Uloma Mary Omolaiye

Uloma Mary Omolaiye

BROWSE BY CATEGORIES

Receive top tech news directly in your inbox

subscription from
Loading

Freshly Squeezed

  • X Faces Declining Usage and Rising Competition After CEO Exit July 11, 2025
  • Microsoft Updates Windows 11 Blue Screen of Death July 11, 2025
  • YouTube Closing Trending Page After 10 Years July 11, 2025
  • Prime Day 2025 Sets New E-commerce Records July 11, 2025
  • Xara WhatsApp AI Bot Aims To Simplify Banking In Nigeria July 10, 2025
  • Nokia & Google Fibre Team Up To Advance Fibre Internet Gaming July 10, 2025

Browse Archives

July 2025
MTWTFSS
 123456
78910111213
14151617181920
21222324252627
28293031 
« Jun    

Quick Links

  • About TechBooky
  • Advertise Here
  • Contact us
  • Submit Article
  • Privacy Policy
  • Login

© 2025 Designed By TechBooky Elite

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • Artificial Intelligence
  • Gadgets
  • Metaverse
  • Tips
  • About TechBooky
  • Advertise Here
  • Submit Article
  • Contact us

© 2025 Designed By TechBooky Elite

Discover more from TechBooky

Subscribe now to keep reading and get access to the full archive.

Continue reading

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.