• Cryptocurrency
  • Earnings
  • Enterprise
  • About TechBooky
  • Submit Article
  • Advertise Here
  • Contact Us
TechBooky
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • AI
  • Metaverse
  • Gadgets
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
TechBooky
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Home Gadgets

Here’s a breakdown of the Apple-Beats deal

TechBooky by TechBooky
May 30, 2014
in Gadgets
Share on FacebookShare on Twitter

In a key session of the early Code Conference, Jimmy Iovine, Beats’ co-founder, revealed that their music service had a relatively small domestic subscriber base: 250,000. This number looked quite small compared to Spotify’s impressive 10 million global users. The Wall Street Journal speculated that this difference in subscriber counts may have led to the restrained valuation of Beats Music in comparison to its Electronics branch, which boasted sales of $1.5 billion in 2013.

Nonetheless, Apple’s robust infrastructure, including iTunes and iTunes Radio, provided an opportunity to greatly amplify Beats Music’s user base. At that time, iTunes Radio – Apple’s acclaimed music streaming platform – had already amassed 40 million users. Furthermore, iTunes had facilitated the sales of 35 billion songs, established more than 800 million accounts (most linked with credit cards) and had gathered extensive customer listening data.

Eddy Cue, the figurehead of iTunes, was optimistic about the upcoming merger, expressing belief that the union would significantly improve Apple’s capabilities.

As per the agreement, Beats co-founders, Jimmy Iovine and Dr. Dre, would join forces with Cue’s team at Apple. Concurrently, Phil Schiller, the Head of Marketing, took over the management of Beats headphones division. In praise of the deal, Tim Cook, Apple’s CEO, commended the broad and profound experience that Iovine and Dr. Dre brought to the company, underlining Apple’s views of Beats Music as a leading music service in delivering expertly curated content.

The closure of the deal was forecasted for the financial year’s final quarter, pending regulatory approvals.

Updated in 2025 to align with recent developments.

Related Posts:

  • YouTube Music Will Now Let Users Create Custom Radio Stations
    YouTube Music Will Now Let Users Create Custom Radio…
  • PicsArt_04-01-10.27.41
    Spotify Surpasses 500 Million Monthly Users For The…
  • spotify-getty-nurphoto
    Spotify Denies Ads Featured In Premium Subscription Tier
  • spotify ui
    Spotify’s Premium Subscribers Increase To 188 Million In Q2
  • Apple-Music_Replay-24
    Customers to access Apple Music's 2024 Replay
  • Spotify Reports Strong User Growth And Implements Premium Price Increase
    Spotify Reports Strong User Growth And Implements…
  • spotify-ai-playlist
    Spotify Is Testing New "AI Playlist" Feature That…
  • 148-1487614_spotify-logo-small-spotify-logo-transparent-hd-png
    Spotify Jacks Up Premium Prices On Strong Earnings

Discover more from TechBooky

Subscribe to get the latest posts sent to your email.

TechBooky

TechBooky

BROWSE BY CATEGORIES

Receive top tech news directly in your inbox

subscription from
Loading

Freshly Squeezed

  • MTN Group Nigeria Implements AI For Network Optimisation July 12, 2025
  • Teen-Founded Space Startup Secures Millions for Satellite Services July 12, 2025
  • Nigerian Banks Use AI to Transform Financial Services July 12, 2025
  • X Faces Declining Usage and Rising Competition After CEO Exit July 11, 2025
  • Microsoft Updates Windows 11 Blue Screen of Death July 11, 2025
  • YouTube Closing Trending Page After 10 Years July 11, 2025

Browse Archives

July 2025
MTWTFSS
 123456
78910111213
14151617181920
21222324252627
28293031 
« Jun    

Quick Links

  • About TechBooky
  • Advertise Here
  • Contact us
  • Submit Article
  • Privacy Policy
  • Login

© 2025 Designed By TechBooky Elite

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
  • African
  • Artificial Intelligence
  • Gadgets
  • Metaverse
  • Tips
  • About TechBooky
  • Advertise Here
  • Submit Article
  • Contact us

© 2025 Designed By TechBooky Elite

Discover more from TechBooky

Subscribe now to keep reading and get access to the full archive.

Continue reading

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.