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Sales Of iPhone X Begin: Can Apple Live Up To The Hype?


One of most anticipated iPhone series has finally hits the shelves as lots of investors has driving the shares up to 45 per cent on the expectation that iPhone X will be the company’s biggest hit this year, but the question in every person’s  lips is “ is iPhone X really worth the hype”?

Apple’s iPhone X went on sale Friday as the marquee device that supports lush screen, a facial recognition skills and has a $1000 price tag on it. The company has a heat on their belt as they scramble to meet the demand as lots of expectations has to be met on the most anticipated iPhone of which most analysts have predicted that Apple won’t be able to catch up with demand until early next year but the company is optimistic. CEO Tim Cook on Thursday told Wall street Analysts “As we approach the holiday season, we expect it to be our biggest quarter ever,” CEO Tim Cook told Wall Street analysts Thursday. He also added that the company is increasing its iPhone X production capacity every week.

As lines form outside Apple stores worldwide, the smartphone company is now giving three to four weeks for delivery or five to six weeks for those who ordered online as customer came all the way from their various destinations to pick up their orders or to grab one of the limited number available on Friday during the sales as shares rose 2.8 per cent to $172 before midday  on Friday.

Apple during their fourth quarter earnings report explained that iPhone sales rose 3 percent to 46.7 million in July-September quarter, while period that saw the iPhone 8 and iPhone 8 plus came out but the sales was low because most customers were anticipating the launch of iPhone X but in the recent update on the fourth quarter, one of the main source of Apple growth for the quarter comes from its services, from its App store which fuels the iPhone and other Apple devices.

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