The most popular video streaming service in the world, Netflix, has announced a significant hike in its subscription costs for Nigerian customers that will take effect right away. Although this has been noticed for some weeks according to some users who tried to upgrade/change the plan. This is the third time since 2024, streaming giant Netflix has raised the cost of its subscriptions in Nigeria for the first time in 2025.
The monthly cost of the Premium Plan has increased by 21.43%, from N7,000 to N8,500.
The Standard Plan (HD quality and multi-screen compatibility) now costs N6,500, up 18.18% from N5,500, according to the most recent update on the company’s website.
Netflix’s most economical plan, the Mobile Plan, now costs N2,500, up 13.64% from N2,200, while the Basic Plan has increased 14.29% from N3,500 to N4,000.
Constant price increases have made the corporation raise costs twice in three months in 2024 alone once in April and again in July.
In order to boost revenue and finance its expanding content library, Netflix at the time cited a global pricing plan.
In a letter to shareholders, the business stated, “As we invest in and improve Netflix, we’ll occasionally ask our members to pay a little extra to reflect those improvements.”
It further stated, “This contributes to the positive flywheel of further investment to further enhance and expand our service.”
Netflix acknowledged that pricing adjustments are a response to local market factors, such as taxes and inflation, even if it has not directly attributed the most recent rise to inflation.
Things you should be aware of
The price increase for Netflix coincides with rising inflation, which has caused prices for all goods and services in the nation to rise.
Home entertainment is becoming unaffordable for many households due to price rises, which may be made worse by telecom carriers’ recent 50% increase in data costs. Nigerians are already struggling with the country’s increasing food prices.
Multichoice Nigeria, the nation’s largest pay-TV provider, has also raised prices several times in the last 12 months, which has angered a lot of Nigerians.
In the meantime, Netflix has been making price adjustments in several important international regions, such as the US, UK, and France.
Nigeria is not the only African nation with pricing increases; last month, the company also made price changes in South Africa.
Three of its four plans were impacted by the price increase in South Africa, which is already in force for new clients. Current subscribers will notice the additional fees in future billing cycles.
The Mobile plan saw the biggest rise, going from R49 ($2.67) to R59 ($3.21) per month, a 20% increase that was the first since the plan’s inception.
The Premium plan increases from #7,000 about R199, ($10.87) to #8,500 which is about R229 ($12.53), while the Standard plan goes from#5,500 about R159 ($8.70) to #6,500 which is about R179 ($9.78). The only plan that hasn’t changed is the Basic plan, which costs R99 ($5.40). However the Basic plan change in Nigeria from #3,500 to #4,000 and the Mobile plan still remain the same #2,200.
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