Despite a spike in subscribers in the first quarter, Spotify Technology SA announced operating profit that fell short of expectations, which caused the streaming company’s shares to plummet in early trade on Tuesday.
The Stockholm-based firm said in a statement on Tuesday that its operating income of EUR 509 million (approximately 5.79 million USD) fell short of Spotify’s prediction of EUR 548 million (approximately 6.24 million USD). Spotify claimed that social expenses, which it described as payroll taxes related to employee salaries and benefits, weighed more than EUR 76 million (approximately 86.5 million USD) against the figure. The business claimed that because of the quarter’s share price increase, those charges were greater than anticipated.
Also, according to data published by Bloomberg, the Stockholm-based corporation predicted gross profit margins of 31.5% for the second quarter, falling short of analysts’ average estimate of 31.6%. Spotify has 689 million monthly active users, which is less than the 694.4 million analysts had predicted.
In New York premarket trading, the US-traded shares fell as much as 9.6% to $540.10. It has nearly doubled more in the past 12 months and has increased by 22% so far this year until the end of March.
The streaming service’s plan of diversifying beyond music into audiobooks and podcasts is attracting more fans despite price increases, as seen by the profit miss overshadowing a stronger increase in members in the first three months of the year.
In the statement, Chief Executive Officer Daniel Ek stated, “The short term may bring some disruption, but we remain optimistic in the long-term story, and the path that they are heading in seems clearer than ever.”
The company announced 268 million subscribers, a 12 percent rise, above analysts’ and Spotify’s estimates of roughly 265.2 million. Revenue of EUR 4.2 billion ($4.8 billion, or approximately Rs. 40,734 crore) was in line with experts’ projections and Spotify’s expectations.
The number of monthly active users rose by 10% to 678 million, which was little less than the 679 million analysts had predicted. According to data published by Bloomberg, Spotify predicted 689 million monthly active users in the current quarter, compared to the 694.5 million analysts had anticipated.
Geetha Ranganathan, an analyst at Bloomberg Intelligence, wrote in a note after the results, “Despite the overall uncertainty, the competitive moat is deepening and the long-term outlook is positive with several levers like potential price increases, a new superfan tier, a bigger ad push, and new features like video podcasts.”
In order to compete with YouTube, Ek has been reinvesting in Spotify’s expansion, adding podcasts and audiobooks, and most recently, attempting to get into the video content market. Instead of using ads, Spotify’s new partner program, which was introduced in January, pays artists according to the amount of content that paying users watch. Through that program and the advertisements Spotify inserts into their broadcasts, it has paid podcast publishers and creators $100 million (about Rs. 852 crore) since the year began.
The move into new formats aligns with Spotify’s strategy of boosting revenue and price increases. Individual US users pay $12 (about Rs. 1,022) per month, and the business raised pricing for a number of important markets last year. According to the Financial Times, the company plans to boost prices in Europe and Latin America this year.
The music industry has started to slow down after years of development. By giving ardent fans unique access to stars and other features, record firms have been looking for new methods to make money off of their musicians. Although it has not yet formally launched that service, Spotify has been working on a much more costly “Music Pro” tier that will contain higher fidelity music and other benefits. According to Spotify management, their relationship is “better than ever,” but they still need to assist and connect with industry partners like Universal Music Group NV.
Spotify stressed that even without more costly membership tiers, the company can still draw consumers and boost income in the interim.
Spotify projects 273 million users and operational revenue of EUR 539 million (about Rs. 5,227 crore) for the second quarter of current year.
Looking back on Spotify’s 19-year history, Ek recalled the day when reaching 100 million members was the company’s main objective. He remarked, “Obviously, we’re way past that now.” “I don’t think reaching one billion subscribers is impossible,” he stated. “Compared to the business we are running now, it is a much larger enterprise.”
Spotify predicted that it will gain 5 million net new users in the second quarter, bringing its total number of customers to 273 million. It is anticipated that operating income will reach €539 million.
Spotify’s first-quarter operational income of €509 million ($579 million) fell short of its €548 million projection. According to Spotify, social charges—which it defines as payroll taxes related to employee salaries and benefits—accounted for more than €76 million of the total. The business claimed that because of the quarter’s share price increase, those charges were greater than anticipated. Revenue reached €4.2 billion, a 15% increase.
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