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Home General Gaming

Yahoo Japan Strikes Gold with New Web-Based Gaming Platform

Theresa Casimir by Theresa Casimir
July 23, 2017
in Gaming, Internet
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In Brief
  • Escaping boredom and relieving stress by delving into a thrilling online game without the hassle of downloads and installations has just become easier.
  • Yahoo Japan effortlessly bridges the gap with its exciting new online gaming platform featuring a library of over 40 game titles, with more to come.
  • The well-renowned Japan Corp recently unveiled this exciting development, aptly named Game Plus, further reinforcing its status as a prominent global website operator.

Escaping boredom and relieving stress by delving into a thrilling online game without the hassle of downloads and installations has just become easier. Yahoo Japan effortlessly bridges the gap with its exciting new online gaming platform featuring a library of over 40 game titles, with more to come. The well-renowned Japan Corp recently unveiled this exciting development, aptly named Game Plus, further reinforcing its status as a prominent global website operator.

Game Plus, a cloud streaming service, is set to debut this Tuesday in Japan, fueling anticipation with an initial round of 39 titles. The platform, built on the robust HTML5 framework, is a product of strategic collaborations with about 52 game publishers, including the likes of Square Enix, Holdings Co, and Koei Tecmo Holdings Co. With their combined expertise, they aim to satiate every game lover’s craving by providing new game titles and even re-releasing classics, such as Fantasy X.

This recent venture by Yahoo Japan draws parallels with tech giants, including Facebook Inc., Tencent Holdings, and Rakuten Inc., who have also forayed into the world of web-based games. As the trend towards playing games online without downloads picks up pace among smartphone and desktop users, these companies are poised to grab a sizeable chunk of the lucrative global gaming market, which last year contributed an impressive $50 billion in sales.

Designed primarily with hardcore gamers in mind, Game Plus boasts a stellar lineup of titles such as Final Fantasy XIII and offers options for gamers of all types. From freemium models with optional in-game purchases to games requiring an upfront payment, there’s something for everyone. According to reports from the press briefing, several titles are geared towards female players, whilst others are tailored to appease the palates of more experienced gamers.

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In an era where internet users are increasingly turning to search engines for news, entertainment, and a myriad of other topics, Yahoo Japan’s latest addition symbolizes the future of internet portals. Positioning itself as a growth engine, the website draws a third of Japan’s population, a statistic that translates to an impressive 39 million users. This new gaming platform is expected to bolster the company’s revenue, which surged by 31% to a record 854 billion yen (approximately $7.6 billion) last year, buoyed by online shopping and advertisements.

According to a recent forecast by Yano Research Institute, this gaming platform is expected to prompt Japanese gamers to spend close to 960 billion yen on games, providing a potential boost to Yahoo Japan’s bottom line. This prediction, if met, is bound to have a positive influence on the company’s valuation, given how sizable the global gaming demographic is.

Today, Yahoo Japan stands tall among some of the most successful internet portals in Japan and globally, thanks to its expansive shareholder base, which includes SoftBank Group as its largest investor with around 43% shares. Altaba Inc. trails as the second-largest investor, with a significant 35.6% stake. In an increasingly competitive online landscape, Yahoo Japan continues to evolve, adapt, and innovate to stay relevant, with ventures like Game Plus signaling a promising future ahead.

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