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Home Enterprise

Yahoo Explores “On-Demand” Passwords: Potential Game Changer or Security Risk?

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March 19, 2015
in Enterprise, Security, Service news
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In Brief
  • Internet giant, Yahoo, is currently undergoing an experimental phase with a novel ‘on-demand’ password feature which could potentially redefine the way we perceive and use passwords.
  • However, envisioning a future sans the need to memorize your passwords may not be as ideal as it sounds.
  • Laced with a noteworthy caveat, the system heavily relies on the one possession most of us hold dear – our mobile device.

Internet giant, Yahoo, is currently undergoing an experimental phase with a novel ‘on-demand’ password feature which could potentially redefine the way we perceive and use passwords. However, envisioning a future sans the need to memorize your passwords may not be as ideal as it sounds. Laced with a noteworthy caveat, the system heavily relies on the one possession most of us hold dear – our mobile device.

So, how exactly does this intriguing process function? Each time a user wishes to gain access to their email account, a temporally valid, short password is dispatched through an SMS to the registered mobile device. This unique protocol, however, is solely available in the United States – for the time being, at least – and exists as an opt-in program. This allows users the freedom to decide whether they wish to make use of this service.

Yet as you may already be mulling over, the implication of someone else getting hold of your device is certainly a disturbing possibility. With the present digital age being hallmarked by the integration of various indispensable social and professional accounts to our emails, the ramifications of such security breaches could be severe. Imagine a scenario in which an unauthorized person resets all your passwords without an ounce of your consent!

In a thought-provoking report from ‘The Register UK‘, Andy Kemshall, the co-founder and technical director at SecurEnvoy, voiced his concerns regarding Yahoo’s ambitious initiative. He remarked, “Yahoo’s announcement that it plans to eliminate passwords will be a huge step back in securing personal information. Initially, at the point of login, users expect and are accustomed to gaining instant access to their accounts. But with Yahoo’s implementation of only one step of authentication, this could inadvertently render the email account less secure. Moreover, it is likely to add a layer of inconvenience for the user who will now have to wait for a password to be sent via SMS.”

Also worth reading
1Password Funding Row Shows Open Source Is Political RSAC 2026: AI Agents Are Flooding Security Tools, But A Visibility Gap Remains CBN Orders Stronger Security for Overseas Card Payments Binance Says Security Breach Affected $6.3B as Withdrawals Pause Hackers Abuse Microsoft Password Reset to Steal Data GitHub Confirms Hackers Stole Data From About 3,800 Internal Repositories

In the wake of this revelation, the consensus towards Yahoo’s proposed ‘on-demand’ password system remains mired in uncertainty. As we continue to sieve through the mixed cacophony of reactions, we eagerly anticipate tracking the development of this initiative. Be sure to stay tuned to our platform for more updates on this evolving story.

This article was updated in 2025 to reflect modern realities.

[UPDATED_TB_2025]

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