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Home Artificial Intelligence

Siri Delays Cause Apple’s Smart Home Hub Launch to Be Delayed

Akinola Ajibola by Akinola Ajibola
March 11, 2025
in Artificial Intelligence
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In Brief
  • For a while now, there have been rumours that Apple is working on a smart home hub to enter the smart home market even further in...
  • The smart home hub device that would function as both a speaker and a display, perhaps making it one of the greatest smart speakers available.
  • Apple has apparently postponed the device for the foreseeable future, which is unfortunate news for those who were anticipating it.

For a while now, there have been rumours that Apple is working on a smart home hub to enter the smart home market even further in 2025. The smart home hub device that would function as both a speaker and a display, perhaps making it one of the greatest smart speakers available. Apple has apparently postponed the device for the foreseeable future, which is unfortunate news for those who were anticipating it.

According to an American journalist, the company’s newest smart home product, which was supposed to launch sometime in March, is now facing a postponement. This is ascribed to the difficulties the Cupertino-based tech giant has had in creating a more sophisticated version of Siri, whose functionality the alleged smart home appliance may mostly rely on.

Mark Gurman of Bloomberg provided this information. The writer pointed out in the most recent Power On email that Apple’s original intentions to unveil its new smart home hub in March are now in doubt. According to reports, the company’s ability to produce the enhanced Siri that the alleged device would use will have a significant impact on when it launches. However, with over a third of the month already gone, that now seems improbable, and it appears that delays may persist as a result of Apple’s issues implementing its AI-powered Siri.

The iPhone manufacturer is said to have started an internal home testing program in advance of its introduction, enabling a few chosen staff members to try the gadget at home and offer input. It may be “Apple’s most significant release of the year,” according to Gurman, who also said that it would be the “first step toward a bigger role in the smart home.”

Although there are few specifics, previous sources indicate that the alleged smart home hub has been dubbed J490. It could also have a touchscreen and a square screen. Its screen is rumored to offer a customizable lock user interface with numerous clock faces, much to the Apple TV interface. According to reports, there may be hand gesture recognition as a control method and video conferencing features that make use of an integrated camera.

User identification is another alleged function of the alleged smart home hub. It may enable voice commands for consumers to make private requests, much like the current HomePod. It could also be able to play media and function as an AirPlay receiver.

Thanks to the iPhone manufacturer’s Apple Intelligence suite, it is anticipated that upon its release, it will be the first Apple smart home appliance with AI capabilities. It may feature the company’s sophisticated Siri, which is reportedly one of the reasons for its delayed arrival. It is rumored to be powered by the same A18 SoC as the iPhone 16 variants.

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According to reports, Apple’s home hub will make extensive use of some of the enhanced Siri features that the company hinted at during its WWDC 2024 conference in June. Performing in-app activities and comprehending your unique context are two examples of these functionalities.

However, last week, it was revealed that Apple will be delaying such features. Apple clarified that “it’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year” in a statement posted to the company blog Daring Fireball.

Gurman claims that Apple believes the smart home hub cannot succeed without such functionalities. This implies that the hub won’t be available until later in the year, when the Siri experience will be improved.

It may even become worse. Gurman said in a story published last week that some high-ranking Apple executives are so worried about the status of Siri’s promised features that the entire system may need to be completely redesigned. The functionalities could not be available until 2026 if that occurs.

That may result in Apple losing ground to competitors such as Amazon. The business just unveiled the Alexa+ smart home assistant, which adds artificial intelligence (AI) capabilities to Amazon’s household appliances. Apple’s smart home hub is specifically aimed at that market, and the company doesn’t want to lose too much of the initiative there.

Nevertheless, it appears that Apple’s home hub’s hardware is nearer completion than its software. In his Power On email, Gurman stated that a few Apple workers have been bringing the hubs home for in-situ testing and assessment. That implies that even if the Siri software is still a ways out, the gadget physically isn’t too far from being ready.

It’s hard to predict when this product will be available in stores. We might not have to wait long if Apple works its magic and fixes Siri in the upcoming months. However, Gurman’s reporting suggests that we could be in for a long wait. The iPhone maker has apparently begun an internal testing program that permits staff members to take the gadget home for input, despite the delay.

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