Ask any creator how it feels after hitting the upload button for a piece of media, only to realise there is an embarrassing mistake? The feeling is epic and never pleasant if you ask around. A lot of YouTube creators are in this place and find it hard to correct the error. In a bit to correct such errors, these creators have to re-upload the video, but we all know that means losing all your comments and engagement metrics your content has generated. Although a few add a note to the video’s description or pin a comment with the correction, often it goes unnoticed by most viewers.
On a lighter note, YouTube introduces a new feature that would allow now creators easily add more obvious corrections. With the new feature called “Corrections” after content is uploaded, creators can add corrections that will appear as info cards in the top right-hand corner of a video at the relevant timestamp (but only, it seems, for the first correction in any given video). Viewers can then click on the card to expand the correction notes in the video’s description.
Prior to the introduction of the feature, creators have had to pass through all sorts all in the name of making a mistake, everyone makes mistakes. They have had to either delete, edit and re-post mistake-ridden videos thereby losing precious engagement data in the process – or hope that their viewers noticed a pinned comment or correction note in a video’s description box.
The new feature comes as the first meaningful creator-focused YouTube update in recent times. YouTube introduced a beta version earlier in May giving users the option of gifting memberships to selected viewers, but more recent updates – like one that lets viewers skip ahead to the most-watched parts of videos – have rattled the cage with creators responsible for producing the site’s content.