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China Outspends The United States In iOS App Store

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One piece of news that wasn’t much reported when Apple reported its earnings figure is that the Chinese market is now its biggest one with respect to iOS App Store spending. According to mobile analytics and research firm App Annie, spending by Chinese in the last quarter stood at $1.7b which makes it ahead of the United States by 15 percent. Americans spent $1.45b in Apple’s iOS App Store in the quarter in which Apple eventually recorded a drop in revenue for the first time since 2001.

app-store-revenue-chart

“While revenue from Games accounts for the majority of revenue generated in China, other prominent categories like Entertainment and Social Networking are making strides and have more than tripled in the past year”

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