What’s Beef? Well Beef is when you’re the CEO of Tidal (which is a new music streaming app run by rapper Jay-Z) and you take on the three major streaming platforms (Apple’s iTunes with Beats coming soon, Google’s YouTube and Spotify) in freestyle rap before a live audience (3,000 we hear) in New York.
Just in case you couldn’t hear some of the things Mr Carter aka Jay-Z said, here’s some of it here;
“I feel like YouTube is the biggest culprit. Them n**gas pay you a tenth of what you supposed to get. You know n**gas die for equal pay, right? You know when I work I ain’t your slave, right?”
“You bought nine iPhones, and Steve Jobs is rich. [Nike’s] Phil Knight worth trillions, you still bought those kicks. Spotify is $9 million, they ain’t say s**t.”
“You got some explaining to do,” he told the crowd of hip-hop fans. “The only one they hating on look the same as you. I know they trying to bamboozle you. Spending millions on media trying to confuse you. I had to talk to myself, Hov get used to it. It’s politics as usual.”
Tidal which is currently available in eight languages including Polish and Norwegian was acquired in the first quarter of 2015 by Project Panther Ltd owned by Shawn Carter aka Jay -Z. Let me point out that Tidal’s parent company Aspiro was acquired. Since then the company has featured.
According to Wikipedia, The service was promoted as being the first artist-owned streaming service. Each artist publicly signed a declaration, which opened with: “Throughout history, every movement began with a few individuals banding together with a shared vision – a vision to change the status quo.” The relaunch of Tidal with the new artist-owned model received a mixed reception from publications and fellow musicians alike. Some praised the impressive high fidelity, lossless audio quality, and the higher subscription fees which would result in higher royalties to the artists and songwriters, whilst others felt the high subscription fees and exclusive Tidal content from the artists involved could result in an increase of music piracy.
As of March 2015, the service has over 580,000 paying users after being integrated with its sister service, WiMP, as well as 17,000 using the high fidelity service. Tidal currently operates in 31 countries.
But has anyone actually said they would take on Tidal officially? Well according to Cult-of-Mac, It has been previously suggested that Apple has taken swipes at Tidal by taking a long time to approve updates for the service’s iOS app, leading to the app falling out of the top 700 iPhone apps for the first time since its March 30 launch.
Robert Kondrk, vice president of iTunes Content, has also reportedly told executives at Universal Music Group that Tidal artists who put out exclusive music on Jay Z’s service won’t be promoted as featured artists on iTunes.
Well Apple has Dr. Dre who may choose to respond in a Freestyle rap of his own probably in California