Twitter Overhauls Direct Messages: Farewell 140 Character Limit; CEO to Resign, and More

Twitter, the globally recognized microblogging site, has decided to bid adieu to its trademark 140 character limit, albeit only in direct messages (DMs). “Over the last year, we’ve rigorously fine-tuned Direct Messages and have plenty more innovative enhancements lined up. The foremost revolutionary change, scheduled for July and one we’re thrilled to announce in advance (and first!), is the discontinuation of the 140 character limit in Direct Messages,” announced Sachin Agarwal, Twitter’s Product Manager for Direct Messages.

However, rest assured, Twitter’s coupon-clipping on length will prevail for tweets, a characteristic unique to itself among several social media platforms, an idiosyncrasy if we may say so. Twitter has always served as a lightning rod for key announcements from individuals and organizations since its inception.

Undeterred by Instagram having reportedly surpassed Twitter’s user base last year and the competitive ripple effects of other social media giants like Snapchat, Twitter remains steadfast in its endeavor to invigorate its existing user base. The aim continues to be increasing its current 300 million user count, as it competently competes in the dynamic social media arena.

In pursuit of this goal, Twitter has incorporated a nifty new feature that grants visibility of tweets from prominent personalities and organizations directly in Google search results. This clever twist intends to lure non-Twitter users to the platform by igniting curiosity that can only be fully satisfied by becoming a Twitter member.

In other news revolving around the Twitterverse, Twitter’s CEO Dick Costolo has made a surprising announcement about his departure after a successful five-year reign. More comprehensive coverage of this development can be found on the New York Times website.

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